Producer Sakett Sawhney recently directed actor Karan Patel in a digital ad and says that it was an amazing experience. He adds that Karan is a thorough professional and finished everything in time. “We shot a digital ad for Gemporia, a Jaipur-based Tele and Online Jewelry brand. That day it was Karan’s dad birthday and he still managed to squeeze some time for the shoot and we wrapped up in no time,” he says.
Sakett and Karan go way back. “Karan and I have been friends for 15 years. We first met when I was an Ep on a Balaji show and he was playing a special appearance in the show. Today, we are more than family for each other,” he says.
Meanwhile, the producer says that making an ad can be quite tricky as you have to convey your message in a limited time. “The idea is to keep it simple and effective. That is what works the best according to me,” he says. The ad is produced by ad filmmaker Ashish Sablawat.